Euphemistically, they are called “booth babes,” but they are attractive women who are hired to lure customers (men) to the various booths at trade shows such as CES. Here are three young women who patrolled CES spreading the word about mobile TV service, GoTV.

Long, tiring, overblown, mental overload…all things that describe the first day of exhibits at CES. Here’s a series of shots from the floor of the show. I think you need to go into training a month in advance to get ready for the rigors of this annual rite of technology.

The highlight for my first full day of CES was over at the Sands Expo—a look at the IPTV pavilion. Mike and I spoke with the folks at DAVE TV and poked around some other booths as they set up.

Mike and I had a good laugh when we spotted a dirigible-type craft bearing the Sanyo ® name flying over our head. Since it’s my Sanyo Xacti camera that got me started shooting video (although this one is shot with my very cool JVC) it’s appropriate it is the brand in tonight’s pre-CES sky.

The crowd begins to arrive in Las Vegas for the Consumer Electronics Show, so Mike and I head over to the LVCC to get our speaker badges before tomorrow’s mad rush. Here are a few set up shots and some discussion as to what might be hot at this year’s big show.

I will be armed with two videocameras and hope to do some fairly extensive videoblogging from CES. You can count on one or two MADCasts as well as Mike will be patrolling Vegas with me for the next few days.

Check back often, starting tomorrow/Tuesday afternoon through Friday morning!