Am I in the minority of those people who will not watch TV (of any form) on my mobile phone? That means I have to pay for the phone, the service and the content. With the video iPod, I buy the device and then pay for the content I want and view it on a decent-sized miniscreen and then can play it through my TV when desired. I am missing something here.

CBS has announced that several of its top shows, including CSI and Survivor, will begin producing video clips for the Verizon VCast mobile video package. Besides its top prime time hits, CBS is releasing video snippets from The Late Show with David Letterman, Entertainment Tonight, CBS Evening News, and several other shows to the burgeoning mobile video on demand service starting this month.

This is the first CBS content to appear on VCast, which launched early last year with clips from CNN and ESPN, along with specially produced "mobisodes" of the hit series 24. Like the majority of VCast content, CBS' content will be edited into short form clips, which are generally considered as most appropriate for the mobile environment.

Cool move by CBS to put March Madness on the Web. Advertisers will be lining up.

It's the fourth year that CBS Sports will offer the mostly regional games--ones that wouldn't appear across the whole network. Beginning with the first games March 16, there will be up to 56 NCAA men's tournament games available on the Web through the regional semi-finals. For the first three years, including last year, it was a premium service through the college sports site CSTV.com.

This year, CBS has shifted NCAA March Madness on Demand to an ad-supported service in an effort to gain more viewers. The move is in line with CBS' online strategy in news and elsewhere.

"We felt it was time to continue the evolution to an ad-supported free model that will be the biggest growth down the road," said Michael Aresco, senior vice president of programming at CBS Sports.

In addition to the games, there will be streaming video available of news conferences before and after the games, as well as interviews with players and coaches. Games in the Web viewer's local markets will be blacked out, much as the NCAA tournament coverage on a DirecTV subscription package.