This from a BBC Press Release. Sure, many radio companies in the U.S. are making noise about new distribution channels and busienss models, but the BBC's strategy is forward-thinking and employs the policy of "doing it" rather than "talking about it."
Brilliant (as they say across The Ocean).
The number of people listening to BBC radio shows on the internet has grown by a quarter in the past month.
Online demands to hear radio programmes passed nine million in February - up more than 25% on the previous month.
The show which is most requested is Radio 4's long-running soap opera The Archers, with Chris Moyles' Radio 1 breakfast show in second spot.
Online listening to digital-only networks, such as 6 Music, has soared
