One of the prevailing themes in Mike and my research centers on publishing companies doing the same (or more) with fewer resources. Used to be—back in “the day”—a newspaper would send out a literal army of reporters to cover a single story. That is no longer the case. The NY Times layoffs are the first in what will be a series of similar activities.

Doing more with less will force newspapers to take advantage of new outside content providers such as bloggers and Podcasters. In the case of The Times, they probably will leverage the About.com acquisition to accomplish this. What will other newspapers do?