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LiveMessage Alerts
View Article  The "Beeb" Opens the Archives to Consumer-Creators

Will UK's digital creators come out of the woodwork for this? It's going to be interesting to watch to see how UK digital media fans flock -- or don't -- to the BBC's Creative Archive license. 

Couldn't think of a better way to kick it off than announcing a contest for the best music video using the archive's video stock.

 

View Article  MADCast: ROKRs, iTunes and Nanos

Wherein Allen and Mike chat the Motorola ROKR with iTunes, mobile music and the Nano.

 

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View Article  eBay & Skype?

I just don’t see the match between eBay and Skype. The other players who recently jumped into the VOIP game—Yahoo!, MSN, etc..—have fully fledged consumer communications platforms which include email (with a lot of storage), Instant Messaging and voice chat. eBay has none of those vital ingredients. In addition, there is no social network platform or blogging platform upon which it can build.

 

Honestly, I think a company such as Myspace or Friendster is a more viable candidate to buy a VOIP company. I doubt it’s in Myspace’s future and I doubt Friendster has that kind of money. It will be interesting to see how this plays out.

View Article  Turning Reality into Fantasy

There’s a new fantasy sports game about to hit the market in mid-September that takes a novel approach to this explosive market. Protrade uses a stock market/commodity market metaphor in which players are given a base price (determined by market value) that changes dynamically based on on-field activity. You have to see it to understand it but also be wowed by its ease of use. For example, a running back’s value goes up (or down) in real time after he picks up yardage. In fact, he gets a bigger value boost if he’s in a crucial part of the field based on his team’s likelihood of scoring. Pretty cool, huh?

Protrade will start off with the NFL in its launch, followed by plans to replicate its model with the NBA and MLB. I’d say that golf also is a likely target.. Wonder if you can put a value on a mulligan.

View Article  Fall TV Season on the Web

If you thought I was joking about the new “fall season,” I wasn’t. Here’s more evidence that an increasing number of programs will launch on the Web. Now, these programs will migrate to old-fashioned TV, but (for the time being) they will use the viral power of the Web to create marketing buzz. At some point, however, they will remain on the Web as the primary (and most economically efficient) delivery network.

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