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LiveMessage Alerts
View Article  MADCast: Microsoft Alters Policy on Censoring Blogs

In today's offering, Allen and Mike discuss Microsoft's refinement of its policies regarding Spaces blog content that violate "local laws." This particular case involves a Chinese journalist whose blog was removed from MSN Spaces after complaints by the Chinese government officials.

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View Article  ESPN to Air World Baseball Classic Games

I was excited to see that ESPN would be airing the World Baseball Classic games on ESPN, ESPN2 and ESPN Desportes. I am looking forward to my coverage of the WBC games (here in Arizona and in San Diego). I am not looking to encounter the wrath of Major League Baseball, Fidel Castro or the Treasury Department, so I will have no game footage. I will, however, have lots of pre-game action, events in and around the semis and finals in San Diego and whatever cool stuff related to the game happens to unfold in front of my lens.

View Article  Super Bowl 40 Ads

After a little more than a year, I figured it was time to make some steps toward actually creating “a program” or a segment of a program. My first stab--which required some interesting editing lessons--is this clip that provides a commentary on the advertising buzz around Super Bowl XL.

This give me more impetus to 1) Buy a tripod 2) Set up a studio in my garage and 3) Be first in line for that new Sanyo HD1 camera which not only shoots in high definitions but also has an external microphone.

Hopefully, this clip is just the start…

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View Article  Arizona Power Paws Fundraiser

Here’s a look at The Power Paws Assistance Dogs fund-raiser. You can see those who participated in the “Walk ‘n’ Roll Dog Walk” returning from their short course. There’s the usual intermingling of dogs, dog owners and those who just plain love dogs. And if you have never seen dogs bob for apples, you are in for a treat.

The Podsafe music is “Glass of Wine” by The New Autonomous Folksingers. Sounds like something from the movie, “A Mighty Wind.”

View Article  Amazing Great Danes (Part Two)

A second (and slightly shorter) clip of the Arziona Great Dane Drill team. Words cannot do it justice.

 

View Article  Arizona Great Dane Drill Team

Yes, this is (according to the Chinese New Year) “The Year of the Dog.” The commemorate the celebration, we went to The Power Paws Assistance Dogs fund-raiser at Tempe Town Lake. The highlight--I mean the real highlight--had to be the Arizona Great Dane Drill Team. No need to imagine what it’s like to see the giant, regal animals move in unison (a form of obedience training), just take a look. In fact, this is one of two clips.

 

 

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View Article  Amazon to Offer Movie Downloads

According to published reports, Amazon plans on offering streamed downloads of movies. OK. Interesting plan as Amazon experimented with movies on its site a while back (independent feature-ettes that actually were quite cool). But this? Not sure what the plan is and how it will prevent people from capturing the streams (no brainier) and circulating them on the Web. I imagine there will be some sort of DRM scheme, but that remains to be seen.. When companies proclaim that by using streams consumers cannot download them, they are naive and shortsighted (and don’t spend much time at hackers sites).

Lots of pieces of this puzzle are missing, but the cognoscenti have been waiting for Amazon (and eBay as well) to enter the digital download fray. Does Apple have anything to worry about? Doubtful.

View Article  If All You Want Is Videos...

Because of the difficulty I have embedding video players other than vSocial on this site; I have launched a VIDEOBLOG ONLY companion site on Blogger (which will accept any embedded player). The videos will continue here as well, but if you want ONLY videos, try the companion site as well.

View Article  The Ad Model for Consumer-Generated Videos

In the past week, I have spoken to a few executives in the video hosting/community space, attempting to get deeper insight into the trends for 2006. Specifically, I am anxious to get a handle on what business models will be tried and what business models will likely work.

 

It’s clear (just look down the page) that I use vSocial as the host for my clips (although you also can download them from this blog). After talking to the execs from Revver yesterday, I decided to try out their model in which consumer creators get paid a percentage of ads that are viewed when surfers click through on their videos. So, I tried it. I added a Revver-hosted clip for an older video that’s popular (I know from Google video logs). So, I am here to report I made $1.20 yesterday on that video. Now, that’s one video—an older one at that. Am I tempted to try more? You betcha. Will the ad model that rewards consumer creators who offer up interesting clips work? Not sure, but it looks promising.

View Article  MADCast: Online Video Stores

In today's installment, Allen and Mike 'cast about the evolving online video market -- a subject we'll be returning to regularly.  For today, we'll focus on Apple's iTunes vs. Google's online video offering. Will consumer-created content be a deciding factor in who owns the online video market?

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View Article  (The Fine Art of) Making Melted Bottles

At the Town & Country Farmers Market, I was able to spend a minute talking with Ronny Lepore of “My Niche Gifts” who talked about how he makes the beautiful melted bottles for sale at his stand.

For more info, email them at Bonny3@cox.net

 

View Article  The Pet Hair Picker Upper

One of the interesting vendors I spoke to at the Town & Country Farmers Market was “Judy,” inventor of the pet hair picker-upper. Not only does it pick up pet hair, it takes lint and “pills” off of garments.

Go to www.pethairpickerupper.com for more information.

 

View Article  Phoenix's Town & Country Shopping Center Farmers Market

After visiting the Farmers Markets in Carefree, DC Ranch and Downtown Phoenix, we landed on the best one, that being the Wednesday “chef’s market” at the Town & Country Shopping Center at 16th and Camelback along the “Camelback Corridor.”

Here’s a quick tour of the market; there will be a separate video of a few of the cooler vendors.

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View Article  Luby's Is Gone

One of our favorite Phoenix haunts, Luby’s, is out of our life. The Luby’s, located in Paradise Valley Mall, closed, leaving the area with one cafeteria, that being WAY OUT on Bell Avenue on the way to Surprise Stadium. Some folks think Luby’s is a restaurant for seniors, but it has great, fresh food with a wide selection. I think, as I said in the clip, it makes me doubly sad as it’s a place we used to go with my father when he lived in the area. Guess, it’s one more reason to visit Texas--Luby’s stronghold (as well as corporate headquarters).

 

 

View Article  Baseball Videos

It’s funny how people take the greatest notice of my baseball videos more than any other category. With new cameras and experience, I think 2006 will yield some amazing baseball clips given my pending agenda for the year, including The World Baseball Classic (all games in AZ plus the finals in San Diego), The All-Star Game(s) in Pittsburgh and Toledo (AAA), Spring Training, pre-Spring Training and heavens knows what else.

 

Stay tuned!

View Article  Ham on the Street: It's a Hit

Even though I have only seen one episode of “Ham on the Street,” a clever new show on Food TV, I proclaim it a hit. George Duran, the star, does clever “man on the street” bits that showcase his talent as a chef who’s up for a laugh or good gag. As I learned later on, Duran is a former radio personality who (five years ago) went to Paris to become a trained chef. In the show I saw, he hollowed out some hot dogs using some hardware paraphernalia and filled them with cheese, peppers and other assorted goodies. He then had some hardware store employees sample the handwork, and the humor ensured. It was funnier than it sounds.

The highlight was when Duran (who is a native of Venezuela) made some Venezuelan hot dogs (topped with potato ships) and offered them to some Brooklyn Cyclone players who also were from his South American home. One guy ate six; wonder if he ran out of gas late in the game?

The promo for the next show included midnight turkey bowling in the aisles of a supermarket. Don’t miss it.

Will “Ham on the Street” challenge “Good Eats” as my favorite Food TV show? Right now, it’s a close second.

View Article  Apple Announces 8 Million Video Downloads

Apple announced its earnings, and one thing stands out in the company's press release to me, as someone who is fascinated by the rapidly evolving fusion between TV/video and the Web:

 

 (There have been ) 8 million videos sold since their introduction in October 2005.

 

The scary thing about that number is that it’s “backloaded,” in that my guess is that the largest proportion of those were sold later in the cycle than earlier. The selection, of course, has grown meaning more choices, more downloaded.

 

I have to wonder with the seamless link between the store and video iPod (which again saved my life on a 3 hour 41 minute flight) can anyone catch Apple? At this point, Apple has such a huge lead (and my guess is there is more great content to come), so the race might be for second place.

 

View Article  The Business Traveler's Week

I have traveled eight of the first 18 days of 2006, and it can wear you down. I wanted to share a glimpse of what a four-day trip looks like. It’s group meals, generic hotel rooms with paper-thin walls, lots of discussions (sometimes poignant), airports, waiting in line, taxi cabs and more waiting in line.

The Podsafe music is from Phillip Flathead, and it’s “The Ballad of Timothy Leary.”

View Article  The Growing Problem with Video Communities

There’s a growing problem with all the video communities (Youtube, vSocial, etc..). Those who upload videos to the communities do not understand that offering a 10 second clip of “Family Guy,” some obscure European TV commercial or 20 seconds of their favorite “SNL” bit is NOT consumer generated content. It is consumer ripped off content. I find it frustrating when so many consumer creators are trying to use these communities as a venue to experiment with video and test this exciting medium. At some point, TV networks will figure out a way for consumers to license clips of TV shows for creative purposes, but we're not there now.

 

For a second, let’s overlook the fact that ripping off commercial TV is illegal. More important, it’s boring. VERY BORING. I implore these communities to start taking these clips off their sites and/or institute filters that find and delete them. Actually, one of the better things about Google’s video upload service, is that they attempt to nuke these ripped off clips before they make their way to the Google video search index. Sometimes, the filter is on too strong and legit stuff gets nuked, but that’s OK.

 

If I want to watch “Family Guy,” I’ll tune to Fox; that’s where it belongs. NOT on the video community sites.

View Article  The Monetization of Podcasts

As 2006 becomes the year in which the monetization of digital media moves forward, here are two blows against the incumbent radio empire:

 

**Podtrac, a leader in connecting podcasters and advertisers, today announced the availability of the first on-line advertising auction to determine ad rates for the podcasting market.  Podtrac also announced that beginning today, advertisers and advertising agencies can buy advertisements in individual podcasts from Podtrac.  To facilitate ad sales, Podtrac offers customized podcast media plans, access to Podtrac Demographic Profiles and Podtrac Media Kits.  The combined ad offerings give the advertising industry, for the first time, the services they need to include podcasting in their advertising and media strategies.

 

**Google Inc. announced it has agreed to acquire dMarc Broadcasting, Inc., a Newport Beach, Calif.-based digital solutions provider for the radio broadcast industry.

 

dMarc connects advertisers directly to radio stations through its automated advertising platform. The platform simplifies the sales process, scheduling, delivery and reporting of radio advertising, enabling advertisers to more efficiently purchase and track their campaigns. For broadcasters, dMarc's technology automatically schedules and places advertising, helping to increase revenue and decrease the costs associated with processing advertisements.

 

In the future, Google plans to integrate dMarc technology into the Google AdWords platform, creating a new radio ad distribution channel for Google advertisers.

View Article  P.F. Chang's Rock 'N' Roll Marathon (Pre-Race Event)

Sunday the 15th of January is the annual P.F. Change Rock’N’Roll Marathon here in Phoenix. We went down to the pre-race event, a health & fitness expo at the Phoenix City Plaza to nose around, see runners pick up their packets and patrol the booths.

As you might expect, there were lots of freebies, lots of freeloaders (admission was free). Of note, we spoke to “Gina,” who is an on-air spokesperson for Channel 45, the local UPN station. Gina also is a Phoenix Suns cheerleader. Also, we met Dave Newman who created the official race poster (we entered a raffle to win the original).

 

 

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View Article  Yahoo! Widgets
I am a big fan of Widgets. In fact, when Apple first showed me its Widget engine, I saw it as the ultimate ability for a user to bypass funky Web browsers and connect directly to content. After Yahoo! bought Konfabulator, it was only a matter of time before it launched a full-scale Widget service. Here it is
View Article  Starbucks Gets Into the Movies

Starbucks’ partnership with Lionsgate (see below) is just the start. At the outset, this might look like a cool affinity marketing deal, but Starbucks continues is drive to be on the edge of the digital media distribution revolution (what Mike and I call Media Titans). In addition to selling DVDs of the movies at their store, how long will it be before they over the air downloads of movies (and other related content) at their coffee bars?

 

A few thoughts for Starbucks: why not follow the Myspace lead and take advantage of the viral nature of “consumer as network” to create buzz on these movies? Create embedded players that allow bloggers to put movie trailers on their pages. Jazz up the Starbucks page to be a venue to allow movie fans to communicate with one another. Why not buy some Tv ads to be put on videoblogs and/or sponsor some Podcasts? Heck, why not make the coffee bars Podcasting and videoblogging centers…well, that’s a start.

 

Starbucks (NASDAQ: SBUX) Entertainment announced today a truly transformative partnership with Lionsgate (NYSE and TSX: LGF) in which Starbucks will participate in all aspects of the marketing and distribution of Lionsgate and 2929 Entertainment’s new film, Akeelah and the Bee, which will release theatrically on April 28, 2006. With its national footprint of stores, strong trust from its huge and diverse customer base and proven track record with word-of-mouth marketing, Starbucks is in a unique position to help its customers discover this film.

 

Starbucks has already demonstrated success in marketing in the entertainment industry with its multifaceted strategy to reconnect its customers with new and unique music options that enhance their overall Starbucks Experience. The Company has since been recognized by entertainment authorities as a significant force in the music industry. Today’s announcement extends that powerful reach to film and provides a unique opportunity to elevate an inspirational motion picture to a discerning audience at a time when the industry has seen flat admissions in recent years.

 

Lionsgate has achieved feature film success with innovative and cost-effective marketing strategies and its focus on large niches that have historically been underserved.  The two companies, both renowned for defying conventional orthodoxy, believe that they can collaborate on a unique marketing approach to the domestic box office that reaches a much larger audience and, in the process, maximizes Akeelah and theBee’s commercial potential.

 

Through an innovative and interactive marketing campaign, Starbucks will uniquely engage its store customers in the U.S. and Canada to introduce the film to them. Beginning immediately, Lionsgate and Starbucks will provide a large number of Starbucks baristas the opportunity to screen the film prior to its release. In addition to creating strong buzz and word of mouth among the baristas, in early April Starbucks will launch an in-store promotion to allow millions of Starbucks customers to experience the fun and inspirational feeling of the movie. Starbucks multi-dimensional marketing support includes opportunities for sneak previews for its customers and a Wi-Fi network promotion. Starbucks will also utilize its relationship with XM Satellite Radio to offer special programming on Hear Music™ Channel 75 on XM Satellite Radio. Beginning April 4, 2006, Starbucks will begin carrying the Akeelah and the Bee soundtrack and will carry the DVD when it is available later in 2006

 

View Article  Google's Video Marketplace

If you'd like to see our thoughts (Mike and mine) on Google's new video service, click here and you can read all about it on our company's Web site.

A few additional thoughts:

*At launch, it lacks the visual elegance of Apple iTunes.

*It's not easily discernable as to what videos can be downloaded to the iPod.

*There should be some promos or freebies to whet consumers' appetites.

 

View Article  Web Says No to Free Stern Clips

Looks like I wasn’t the only one wanting to hear gratis snippets of Howard Stern’s Sirius debut. The USENET site alt.binaries.howard-stern has mysteriously vanished from the Internet. Guess Mel Kazmarian has a lot of clout.

View Article  The CES Shuffle

It seemed like I was in Las Vegas for 10 days, not three. Aside from a few pens and a set of earbuds from the Sirius booth, I brought home a case of the crud (cough, cough). Anyway, here’s a look back at my week.

The music is “Talk, Talk, Talk” by Cheryl B Engelhard (podsafe)

View Article  Less Than 24 Hours Til Stern Debuts on Sirius

As everyone knows, Howard Stern makes his world debut on Sirius Radio tomorrow (Jan. 9) at 7 am local time (here in Arizona). I won’t be listening as I don’t have a Sirius Radio (and am unlikely to buy one).

I return to my question of a few months ago: How quickly will illegal recordings of Stern’s show make their way onto the Net? I doubt Sirius is encrypted, but even if it is, someone will figure out a way to crack/hack the content.

I contend, as I have for months, that Stern cannot be as funny as he was for the past few decades if he is uncensored. The big thrill for listeners is to see how much the King of all Media can get away with. His ability to drop the F bomb at will (or let his guests do it) could get very boring very quickly. Nonetheless, I am a big fan and hope he succeeds. I am just not confident he made the right decision to leave "free radio."

View Article  CES: More from the Floor

Here’s some more footage from the various halls at CES. Focus areas are portable media players, offshore electronics and other cool gadgets.

View Article  Booth Babes at CES

Euphemistically, they are called “booth babes,” but they are attractive women who are hired to lure customers (men) to the various booths at trade shows such as CES. Here are three young women who patrolled CES spreading the word about mobile TV service, GoTV.

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View Article  Live from CES--Troy Aikman at the TI Booth
Live, from the Texas Instruments booth, it’s a famous Texan—Troy Aikman. Actually, Troy is not a native Texan; born in California, he moved to Oklahoma at the age of 12 and then went on to be a top QB at UCLA. Nonetheless, because of his heroics as a Dallas Cowboy, he’s just as good as a purebred Lone Star State native son
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View Article  From CES, The Show Floor, Part 1

Long, tiring, overblown, mental overload…all things that describe the first day of exhibits at CES. Here’s a series of shots from the floor of the show. I think you need to go into training a month in advance to get ready for the rigors of this annual rite of technology.

 

 

View Article  MADCast: Day 2, CES 2006: Catching up on TV on mobile phones

Allen and Mike take some time out during CES to get a perspective on mobile TV with Daniel House, director of marketing at goTV (wwwgotvnetworks.com).

 

 

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View Article  MADCast: From the Trenches at CES

Mike and Allen try a new field-recording kit at a place where both have worn out more than a few shoes: CES in Las Vegas.

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View Article  "The Digital Experience" (aka Freeloading at CES)

How do you attract journalists, analysts and other media sorts? Offer free food (it doesn’t need to be very good), free drinks, give-aways (pens, scratch pads, candy, etc..) and you’ll gather all sorts of folks in search of a story or a look at what’s hot. Here’s a shot of “The Digital Experience” at CES.

 

Oh, did I say that I saw the new Sanyo HD videocamera? The new version of my Xacti? Heart be still… it is AMAZING!

View Article  IPTV Technology on Display at CES

The highlight for my first full day of CES was over at the Sands Expo—a look at the IPTV pavilion. Mike and I spoke with the folks at DAVE TV and poked around some other booths as they set up.

 

The big day is tomorrow
View Article  The Sanyo Blimp (at CES)

Mike and I had a good laugh when we spotted a dirigible-type craft bearing the Sanyo ® name flying over our head. Since it’s my Sanyo Xacti camera that got me started shooting video (although this one is shot with my very cool JVC) it’s appropriate it is the brand in tonight’s pre-CES sky.

View Article  CES Preview

The crowd begins to arrive in Las Vegas for the Consumer Electronics Show, so Mike and I head over to the LVCC to get our speaker badges before tomorrow’s mad rush. Here are a few set up shots and some discussion as to what might be hot at this year’s big show.

 

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View Article  Dish Network vs. Lifetime

Real Networks tried this tactic, which is starting a blog to air its grievances against its competitors. It didn’t work.

View Article  Starz Unveils Vongo

The most interesting thing about the Starz announcement of its new download service is that it puts Microsoft back in the spotlight. Will 2006 be a battle between Apple and Microsoft focusing on devices and DRM technology? Apple has a large lead (understatement of the New Year) in the world of devices, but the word on the street is that Microsoft has done a lot to enhance its portable media software technology.

 

Stay tuned.

View Article  (Almost) Live from CES

I will be armed with two videocameras and hope to do some fairly extensive videoblogging from CES. You can count on one or two MADCasts as well as Mike will be patrolling Vegas with me for the next few days.

 

Check back often, starting tomorrow/Tuesday afternoon through Friday morning!

View Article  I Hate Hit Counters

I am now on my third “hit counter” (see bottom right). The one I used from Precision Counter conked out….for the second time. I think when they reach a certain number, they gasp for breath and expire.

View Article  Pre-Fiesta Bowl Fandamonium

As is the custom, Arizona kicks off the New Year with the Jan. 2nd Fiesta Bowl. It’s a pretty big deal in the Phoenix area as it brings in lots of money and tourists to the area, specially given that it’s about 50 degrees warmer here than it is elsewhere in the continental U.S.

This year, it’s Ohio State vs. Notre Dame, and we went to both school’s local hotel headquarters in search of…well, I am not sure what we were in search of. We didn’t see any famous alums (Regis, Jack Nicklaus, Bobby Knight, etc…) but saw some of the Notre Dame players (my wife says she saw Brady Quinn) and lots of fans escaping the cold.

This is the last year the Fiesta Bowl will be held at ASU’s Sun Devil Stadium; beginning next season, the game moves out to Glendale at the Cardinals new facility.

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